GAME 7

New York Rangers

The New York Rangers haven’t had a jersey patch sponsor for one hundred years.

Until now.

We produced content for GAME 7’s partnership upon the Rangers’ 100th season, including the launch of their gorgeous Centennial sweater.

PRODUCTION

We shot Mark Messier, the greatest Ranger of all-time, inside of MSG, donning his iconic blue and red #11 jersey.

This time, with a GAME 7 patch on his right shoulder.

LAUNCH

The launch racked up millions of impressions, including our photography in the New York Times.